Question two:
In the book
Freakonomics, Levit explores the idea
of information abuse and information asymmetry. Information abuse is the idea
that some people use information that people don’t know to their advantage. And
information asymmetry is the idea of others having advanced knowledge in a
field and using it to their advantage. They are pretty similar. Levit will
discuss the ideas in chapter two and then further relate them in chapter three.
Prime examples of the abuse and asymmetry can be seen in chapter two with the
KKK, and the real-estate agent, and then these ideas are brought to a new level
in chapter three in the crack dealing gangs, and it can even be seen in real
life.
The idea of
hoarding information and abusing information is very prevalent in the KKK. The
KKK, of course, was an organization that used tactics of fear to get what they
wanted. In the early days they would lynch quite a few black people. On page
56, a chart depicts the number of people lynched the KKK did per decade. From
1890-1899, the numbers are quite high. 1,111 people were killed by the KKK. However,
as the gang’s influence grew throughout time the number of people lynched went
down, to the point where in the 1960s only 3 people were lynched. This time
period was when the KKK was in its prime, so the question is why were the
numbers so low, yet the gang’s influence so large? Levit explains the
phenomenon on page 57, “The most compelling explanation is that all those early
lynchings worked…had through their actions and their rhetoric developed a
strong incentive scheme that was terribly clear and terribly frightening. If a
black person violated the accepted code of behavior…he knew he might well be
punished, perhaps by death.” So what we have here is an example of information
abuse. The KKK, while they were known for killing people, didn’t actually kill
that many people in the later years of the Klan. However, black people didn’t
know that, nobody except the Klan leaders knew just how few people they
actually killed, and only the Klan leaders knew that they didn’t want to kill.
The leaders flat out said that they didn’t want to kill; they didn’t even want
to use that much violence. The thing is that only they knew that. Black thought
that if they violated any of the Klan’s social
code then they would be lynched. The abuse and asymmetry of information
caused a whole race of people to voluntarily act like second class citizens
just out of fear. Had they had the information the Klan had the civil rights
movement may have began much earlier. Regardless, we can see how information
hoarding can lead to nation wide fear and irrational action.
Information
hoarding can also happen on a very small level, it’s not always done by large
organizations. It happens all the time in real-estate. Real-estate agents are
experts in the field of real-estate; the person selling his or her house is
not. We look to real-estate agents because we think they will get us a good
deal, and make us money. However, that’s not exactly how the agents see it. They,
of course, want to make money too, but they also don’t want to spend too much
time on your house when they can move on to other houses, and in doing this
make more money. Levit shows proof of this on page 69, “the problem is that the
agent only stands to personally gain and additional $150 by selling your house
for $10,000 more, which isn’t that much more of a reward for a lot of extra
work. So her job is to convince you that a $300,000 offer is in fact a very
good offer, even a generous one, and that only a fool would refuse it.” So the
idea that Levit brings up here is an example of information asymmetry, in that
you don’t know what the real-estate agent knows, so you trust her, even though
she knows that you could make a lot more money if you held out a little longer.
This imbalance of information causes the real-estate agent to make a lot of
money by being able to move on to a different house and make another commission
sooner, and for you to lose a lot of money by being fooled into selling your
house preemptively. So this whole idea of information abuse and information
asymmetry is very powerful. It’s good for those who have information and bad
for those who don’t.
Levit
expands the idea of information abuse even further in the next chapter. In
crack gangs, like the one discussed with J.T. in Chicago, there is a leader and his “foot
soldiers” that do the actual work. In this case the leader is J.T., and the
work is selling crack and defending against rival gangs. J.T., being the
leader, has access to all of the information of the gang, including salaries.
He keeps records on transactions and how much everyone in the gang earns. He
makes $8,500 a month, or about $66 an hour. A foot soldier, on the other hand,
makes a mere $3.30 an hour. So why is it that crack dealers, who risk their
lives everyday selling crack make such miniscule amounts, compared to J.T. who
makes so much more money do doing less dangerous work? Levit explains why this
happens on page 103, “The problem with crack dealing is the same as in every
other glamour profession: a lot of people are competing for very few prizes. Earning
big money in the crack gang wasn’t much more likely than the Wisconsin
farm girl becoming a movie star…but criminals, like everyone else respond to
incentives, and if the prize is big enough, they will form a line a block long
just hoping for a chance.” Levit brings up the idea of information abuse. He
knows that people will get killed trying to get his job. He knows that after
four years there is a 25% chance of getting being in the crack business, but he
also knows that people will line up for the job of being a crack dealer, so he
can pay them minuscule amounts, and the supply of crack dealers won’t go down.
J.T. is abusing information to get people to work for him, and he exploits them
to make huge profits for himself. Once again Levit shows how information
asymmetry is good for the experts, but bad for the commoner.
We can also
see this idea of information hoarding in real life. We can see it in Wall
Street. The commoner does not know much about investing, but he will still try
his hand at the stock market anyway, but to take off some of the stress he
hires someone to help him make his investments. The consultant will probably
make some sort of commission off of every transaction, so he will encourage the
investor to buy and sell often, even if he knows that it’s not the best deal.
The consultant will be making a lot of money of commission and transaction
fees, while the investor will make less money. Again we can see another example
that experts will use information to make money, while the common person
suffers from a lack of information.
Levit goes
very in depth with the idea of information hoarding. He talks a lot about how
everyone who has information can use it to their advantage. Wheatear it be the
KKK, real-estate agents, crack dealers, or financial consultants, everyone uses
information to take advantage of other people. Everyone has different
incentives, but the common theme is influence or power, and experts win, while
those without the information lose.
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